Customer Segments

PredictCart automatically segments customers based on their purchase history, enabling targeted pricing strategies.

Segment Definitions

Segment	Criteria	Threshold
Guest	Not logged in	N/A
New	Logged in, zero previous orders	N/A
Returning	At least one previous order	N/A
Low Value	Total spent below medium threshold	Configurable
Medium Value	Total spent between medium and high thresholds	Configurable
High Value	Total spent above high threshold	Configurable

Configuring Thresholds

Navigate to WooCommerce → PredictCart → Settings to set:

• Medium Value Threshold (default: $100)
• High Value Threshold (default: $500)

The high value threshold is automatically clamped to be at least the medium value threshold.

Segment-Based Rules

Create rules targeting specific segments with the Customer Segment condition:

• "20% off for high value customers"
• "Free shipping for returning customers" (via automations)
• "Welcome 10% discount for new customers"

Analytics

The Analytics page shows the distribution of discounts across customer segments in the Customer Segments tab, with counts for high, medium, and low value segments.